Among them, it is worth mentioning that the sales of Gree Electric's third quarterly report was 147.4 billion yuan, down 5.39% year-on-year. This downward trend started from the interim report, and the third quarterly report further showed an aggravating trend.From the scope, in 2024, the old-for-new household appliances policy identified eight categories of household appliances, including refrigerators, washing machines, televisions, air conditioners, computers, water heaters, household cookers and range hoods.References:
From the time point of view, in 2024, the activities of home appliance trade-in started slightly differently in different regions, but the new round of home appliance trade-in officially started in August and lasted until the end of the year.Among these brands, the sales revenue in the third quarter of this year was lower than that in the second quarter, except for a slight increase in Haier.References:
Hisense, Gree, Midea, these enterprises that focus on air-conditioning products, the quarter with the most sales is not the hottest third quarter, but the second quarter, which subverts the cognition of the previous peak season in the third quarter, but should be from April to September.Guangming. com. The sales of household appliances in China exceeded 200 billion yuan. December 7, 2024.Home appliance trade-in sales exceeded 200 billion
Strategy guide
12-13
Strategy guide 12-13
Strategy guide
Strategy guide
Strategy guide